Which is Better: Short Term or Long Term Content

The online industry of today has certainly come to realize the importance of content writing and content marketing. However, there isn’t much clarity on their short term and long term implications. Content marketing is an undoubtedly tricky field! If you play your cards right, it could elevate your online presence massively and bring in enormous […]

How can Big Data be used in content marketing

Big data is the next big thing in content marketing. But what is it? Put simply, the cumulative whole of the data generated every single minute is called Big Data. Sounds cool, doesn’t it? Well, it certainly would if you consider the fact that as much as 2,500,000,000,000 bytes of data are generated every single […]